Privacy statement

1. Introduction

This privacy statement (“Statement”) applies to Home Well Trading, Mesensi Ltd., Sensica Inc., and all of its subsidiaries (collectively, “SENSICA” “we,” or “us”).

The security and privacy of your information are very important to us. Whether you are purchasing one of our products or services or just visiting our website, we want you to trust us with managing and protecting the information that you provide us with. We have prepared this statement to explain more about who we are and how we collect and manage your information.

By using any of our products or services (including our website) and/or by agreeing to this Statement, e.g., in the context of registering for any of our products or services or by any other means, you understand and acknowledge that we will collect and use personal data as described in this Statement.

2. Who we are and how can you contact us

Sensica Inc.
2870 Peachtree Rd NW #915-7364
Atlanta, GA 30305
United States
Tel: 1-855-Sensica

UK & EU –
483 Green Lanes
London, N13 4BS
United Kingdom
Tel: 0800 923 4833

MESENSI Ltd.  is the “Controller” for the purposes of EU General Data Protection Regulation (“GDPR”).

Questions, comments, requests and complaints regarding this Statement and the information we hold are welcome and should be addressed to us at [email protected]. All requests will be dealt with promptly and efficiently.

You have the right to make a complaint at any time to the relevant supervisory authority for data protection issues. however, appreciate the chance to deal with your concerns before you approach the authorities so please contact us in the first instance.

3. Information we may collect from you

Personal data, or personal information, means any information about an individual from which that person can be identified.

We collect personal data from you voluntarily when you provide such personal data to us, or via our services with which you interact. We may also be given other personal data relating to you by other persons, or we may obtain such other personal data about you as may be provided to us in the course of our legitimate business activities.

You do not have to provide us with your information although in some cases, if you do not, it may mean that you are unable to use our services.  For example, we may be unable to complete any reservation you may wish to make unless you provide us with your delivery address, or you may be unable to participate in our loyalty programs, unless you allow us to send you information and updates about our business activities.

While providing services to you, we may collect and process data, including the following, which might contain your personal data (collectively “Personal Data”):

  • Identity Data – includes full name, username or any similar identifier, marital status, title, date of birth and gender.
  • Contact Data – includes billing address, delivery address, email address and telephone numbers, website.
  • Financial Data – includes payment card details, bank account, etc.
  • Transaction Data – includes details about payments to and from you and other details of products and services you have purchased from us.
  • Usage Data – includes information about how you use our website and services.
  • Technical Data – includes internet protocol (IP) address, the device you are using, browser type and version, screen resolution, time zone setting and location, browser plug-in types and versions, operating system and platform and other technology on the devices you use to access this website.
  • Marketing and Communications Data – includes your preferences in receiving marketing from us and our third parties and your communication preferences.

We may collect and process any Special Categories of Personal Data about you (this includes details about your race or ethnicity, religious or philosophical beliefs, sex life, sexual orientation, political opinions, trade union membership, information about your health and genetic and biometric data) or any information about criminal convictions and offences, but that’s only if and when you provide us with such data, upon your sole discretion.

We also collect, use and share Aggregated Data such as statistical or demographic data for any purpose. Aggregated Data may be derived from your personal data but is not reveal your identity.

4. How is your Personal Data Collected?

We use different methods to collect data from and about you including through:

  • Direct interactions – You may give us your Identity, Contact and Financial Data by filling in forms (e.g. “Contact Us” or “Newsletter Subscription”, etc.) or by corresponding with us by phone, email or otherwise.
  • Automated technologies or interactions – As you interact with our website or any other system operated by us, we may automatically collect Personal Data (please refer to the description below, under “Cookies Usage”).
  • Third parties or publicly available sources – We may receive personal data about you from various third parties and public sources, e.g.: advertising and social networks, analytics providers, search information providers.

5. Cookies Usage

Like many other websites, our Site may use Cookies or Other Technologies (such as “pixel tags”, “web beacons”, links in emails, JavaScript, device IDs assigned by Google or Apple, or similar technologies, collectively “Cookies”). Cookies are a small text file that is placed onto an Internet user’s web browser or device and is used to remember as well as obtain information about that party. Cookies and Other Technologies allow us and third parties to obtain information about your visits to the Site, including to analyze your visiting patterns. We use this information to process your reservations or requests and to deliver online and mobile advertisements, messages, and content for us and others that are specific to your interests. Cookies may be used on the site in order to improve your experience. In some instances, where permitted under the applicable law, cookies may also be used for certain advertising campaigns. For example, we will use Cookies to:

  • Remember your language and other preferences;
  • Remember your username and password for future visits so that log-in is easier and faster;
  • Ensure you obtain all requested information;
  • Provide a safe and secure service for online transactions;
  • Track your response to advertisements and website or app content for analysis and the number of times we send you the same advertisement;
  • Measure how many people use the Site, and how they use it, so that we may keep it running quickly and efficiently; and
  • Help us and others deliver communications and content to you that are relevant, customized and responsive to your interests and location.

We may use various types of Cookies:

​Essential Cookies – these Cookies are necessary for the site to work and enable you to move around it and use its services and features.

​Functional Cookies – we use Functional Cookies to save your settings on the site – settings such as your language preference or purchase information you have previously used. We also use Functional Cookies to store such things as the last product or service you searched for, so that you can easily find it the next time you visit. Some Functional Cookies are essential to viewing maps or videos on our site. We also may use “Flash Cookies” for some of our animated content.

Session Cookies – these Cookies are stored only temporarily during a browsing session and are deleted from your device when you close the browser. We use Session Cookies to support the functionality of the Site and to understand your use of the site, e.g. which pages you visit, which links you use and how long you stay on each page.

Persistent Cookies – these Cookies are not deleted when you close your browser but are saved on your device for a fixed period or until you delete them. Each time you visit the site, the server that set the Cookie will recognize the persistent Cookie saved on your device. We and others use persistent Cookies to store your preferences, so that they are available for your next visit, to keep a more accurate account of how often you visit the Site, how often you return, how your use of the site may vary over time and the effectiveness of advertising efforts.

Targeting and advertising Cookies – these cookies are used to collect information from you to help us to improve our products and services as well as serve you with targeted advertisements that we believe will be relevant to you. We use targeting cookies on our websites for various marketing initiatives and campaigns. We also may use some Analytics Cookies and Other Technologies to facilitate advertising.

Advertising Cookies – also include Social Plug-In Cookies Social Plug-In Cookies are used to share content from the site with members and non-members of social media networks such as Facebook, Twitter, YouTube and Pinterest. These Cookies are usually set by the social networking provider, enabling such sharing to be smooth and seamless.

Analytics Cookies – collect information about your use of the site, and enable us to improve the way it works. These Cookies give us aggregated information that we use to monitor site performance, count page visits, spot technical errors, see how users reach the Site, and measure the effectiveness of advertising (including emails we send to you).

Other Technologies may be used for the same purposes as our Cookies, to allow us and third parties to know when you visit the Site, and to understand how you interact with emails or advertisements. Through Other Technologies, non-personal data (e.g., your operating system, your browser version, and the URL you came from) or aggregate information may be obtained and used to enhance your experience and understand traffic patterns.

Managing cookies and opting out: aside from the Essential Cookies described above, you can choose to visit and use our website without cookies, but in some cases certain services, features, and functionality may not be available. To visit without cookies, you can always configure your browser to reject all cookies or notify you when a cookie is set.

You can always delete your browser history in order to delete any cookies from your computer.

6. Usage of your Personal Data

We will only use your personal data when the law allows us to, i.e. when we have a Lawful Basis for such usage. Such lawful and legal basis can be any of the following:

  • Carry out our obligations arising from any contracts entered between you and us. For example, making and managing your booking and operating and providing services in connection with any of our loyalty programs in accordance with the terms of our agreement with you;
  • Your consent for the process of your personal data;
  • our use of your information is necessary to meet responsibilities we have to our regulators, tax officials, law enforcement, or otherwise meet our legal responsibilities;
  • our use of your information is in our legitimate interest as a commercial organization. For example, to operate and improve our services and to keep people informed about our products and services (including for profiling and targeted advertising). In these cases, we will look after your information at all times in a way that is proportionate and respects your privacy rights.

In general, we do not rely on consent as a legal basis for processing your personal data, other than in relation to sending third party direct marketing communications to you via email or text message. Yet, in any case in which you have provided your consent to our processing of your information, you can withdraw this consent at any time by contacting us through the contact details provided above.

7. Transfer and disclosure of Personal Data

We may disclose your personal data to third party service providers for the purpose of providing services to you, for example the processing and fulfillment of your booking or reservation. We may also disclose your personal data in other occasions in accordance with applicable law, e.g. when we have a legal obligation to do so, or when where are allowed to do so under our legitimate interests. In any such transfer we will take steps to make sure such transfer is carefully managed to protect your privacy rights:

  • transfers within our group and affiliates will be subject to an agreement / policies and procedures made to ensure that your data receives an adequate and consistent level of protection;
  • transfers to any subcontractor or processor will be subject to contractual terms ensuring the security and protection of any personal data, in accordance with applicable law provisions;
  • any transfer of data which originates in the European Union (“EU”) to a country outside of the European Economic Area (EEA), shall be made in compliance with the provisions of chapter 5 of the GDPR. Such transfer can be made to countries which are recognized as providing an adequate level of legal protection or where we can be satisfied that alternative arrangements are in place to protect your privacy rights, e.g. the EU-US Privacy Shield;

any requests for information we receive from law enforcement or regulators will be carefully validated before the disclosure of any Personal Data.

8. Links to other sites

This website may include links to third-party websites, plug-ins and applications. Clicking on those links or enabling those connections may allow third parties to collect or share data about you. We do not control these third-party websites and are not responsible for their privacy statements. When you leave our website, we encourage you to read the privacy notice of every website you visit.

9. How we secure your information

We are committed to protecting the security of your personal data. We use a variety of security technologies and procedures to help protect your personal data from unauthorized access and use. However, the collection, transmission and storage of information can never be guaranteed to be completely secure. Yet, we take steps to ensure that appropriate security safeguards are in place to protect your information, and we will continue to revise policies and implement additional security features as new technologies become available.

10. Retaining your information in our systems

We will only retain your personal data for as long as necessary to fulfill the purposes we collected it for, including for the purposes of satisfying any legal, accounting, or reporting requirements. We maintain a data retention policy which we apply to all the records we hold, ensuring minimization of retention periods

In some circumstances we may anonymize your personal data (so that it can no longer be associated with you) for research or statistical purposes in which case we may use this information indefinitely without further notice to you.

11. Data Subjects’ rights under EU data protection laws – GDPR

Under EU law, EU residents and individuals, have certain rights to apply to us to provide information or make amendments to how we process data relating them:

  • right to access your personal data – you can ask us to confirm whether or not we have and use your personal data, and if so, you can ask for a copy of your data;
  • right to correct your personal data – you can ask us to correct any of your personal data which is incorrect, after verifying the accuracy of the data first;
  • right to erase your personal data – you can ask us to erase your personal data if you think we no longer need to use it for the purpose we collected it from you. you can also ask for such erasure in any case in which the process of your data was based on your consent, or where we have used it unlawfully or where we are subjsect to a legal obligation to erase your personal data. any request for such erasure will be subject to our obligations under the law (e.g. our obligation to keep some records for tax or customs purposes);
  • right to restrict our use in your personal data – you can ask us to restrict our use of your personal data in certain circumstances;
  • right to object to how we use your personal data – you can object to any use of your personal data which we have justified by our legitimate interest if you believe your fundamental rights and freedoms to data protection outweigh our legitimate interest in using the information;
  • you can always require us to refrain from using your data for direct marketing purposes;
  • you can ask us to transfer your information to another organization and/or provide you with a copy of your personal data.

These rights apply in certain circumstances in accordance with the provision of the GDPR. In addition, we may not always be able to do what you have asked, for example, if it would impact the duty of confidentiality we owe to others, or if we are otherwise legally entitled to deal with the request in a different way. However, we encourage you to contact us with any such request, and we will be happy to assist you.

12. Special Notification for California Residents

Individual customers who reside in California and have provided their personal information to the Hilton Portfolio of Brands may request information about our disclosures of certain categories of personal information to third parties for their direct marketing purposes. Such requests must be submitted to us through the contact information Specified above.

13. Changes to this Privacy Statement

We reserve the right to change this statement from time to time at our sole discretion. If we make any changes, we will post those changes here so that you can see what information we gather, how we might use that information and in what circumstances we may disclose it. By continuing to use our site or our services or otherwise provide data after we post any such changes, you accept and agree to this statement as modified.

Effective as for November 2018.

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